← Back to Products

The Local Strawberries

Of all the berries in the world, strawberries are the most popular!  Strawberries are perfect for juicing, smoothies, desserts and salads.  On a savory bed of greens with nuts and vinaigrette dressing or on top of a sweet, dense and flavorful cheesecake, strawberries are oh so versatile.  Not only are they delicious but they are also fantastic for our bodies! The nutrition in every fruit will help keep us young, vital and full of energy.  This is why we must all partake in this wonderful and beautiful fruit.

HOW TO CHOOSE

The peak of BC’s harvest season is June through July.  This is when strawberries are most abundant, flavourful, sweet and juicy.  Strawberries do not continue to ripen after they are picked.

Choose firm, shiny, fully red, plump, fragrant berries, without any darker, sunken, or runny spots. Ensure that the leafy caps are attached which convey freshness. Look for fresh green leaves.

  • The flavour of the smaller berries is better than that of the larger varieties since the larger ones tend to contain more water.
  • Avoid soft, shrivelled, or mouldy berries, which indicate that their deterioration has begun.  Avoid berries with green or white tips.

STORAGE

  • Remove them from containers and place them on a flat container lined with paper towel; single layer only.  Cover the container, refrigerate and use within one to two days.
  • Unripe strawberries may need to be kept out of the fridge for a day or two as this may help them acquire a little bit more colour.